About


At JG7 Coaching, we offer numerous services to provide for all age groups and abilities with our staff delivering to a professional and qualified standard.

Our philosophy

Our delivery enables the participants to build self-esteem, feel safe in our environment and above all, HAVE FUN! With the service lines we offer, we ensure that we display professionalism and participant-centred approaches to ensure that you have the best possible experience.

Meet the team

Head Coach and Founder – Jake Gower

Our head coach, Jake Gower, founded this company after 7 years of building his reputation in the sports coaching industry. Jake studied at Solent University for 3 years; qualifying with a BSc Sports Coaching Honorary Degree. Alongside his degree, Jake has numerous qualifications to bolster his coaching ability:

– DBS Qualified– 2:1 BSc Sports Coaching (Hons)
– FA Safeguarding Children Award– 1st4Sport Level 2 Multi Skills Award
– FA Emergency First Aid– UEFA B in Football
– First Aid At Work– UKBDA Level 2 Dodgeball
– Safeguarding Adults at Risk– British Gymnastics Primary Teacher’s Award
– Outdoor Learning Award– SAQ Performance Sport Movement Award
– 1st4Sport Level 3 PESS in Supporting
and Delivering Primary Education in Sport
– Level 1 Talent ID Award in Football
– Coaching and Mentoring in PE Certificate– Mental Health Awareness for Sport and Physical
Activity Certificate
– Level 2 Cricket- Coaching children and Young performers1st4Sport PE Confidence series Certificate

Lead Coach – Tyler Butler

Tyler started Coaching at JG7 Coaching in 2023 as a Football Coach. Tyler went on to study at the University of South Wales which helped him earn his University Degree in Football Coaching and Administration and his UEFA B Licence. Since early 2025, he has also became a Sports Coach at Nightingale Primary School. He holds the following qualifications;

– 2:2 BSC Hons Football Coaching– UEFA B license 
– Multi Sports Level 2– FA Safeguarding 
– FA First Aid – DBS Qualified

Lead Coach – Ed Hawkes


Our coach, Ed Hawkes, joined the team in early 2022 after working with and developing young children in the early years sector. Previous to this, Ed has experience in Sports Coaching through earning his Level 3 Extended Diploma in Sport at Strode College. To further his knowledge in the industry, he holds the following the qualifications: 

– FA Safeguarding Children Certificate – Introduction to First Aid in Football (IFAiF)
– DBS Qualified– Level 3 Early Years Educator
– Level 3 Extended Diploma in Sport – FA Playmaker Course
– Introduction to Coaching Football– Level 2 Certificate in Coaching Dodgeball

Lead Coach – Ross Butler

Ross is a MSc Sports Performance Analysis graduate from the University of Chichester & football coach for Chelsea foundation (include if you want). He is Passionate about football and committed to delivering engaging, inclusive, and enjoyable sessions for both primary and secondary school students, helping young players develop confidence, skills, and a love for the game. He holds the following qualifications;

– FA Junior Football Leaders Award– FA Safeguarding in Football
– DBS Qualified– FA Introduction to First Aid in Football (IFAiF)

Lead Coach – Callum Roberts

Callum is a Sports Coaching student at the University of Winchester with an FA Level 1 qualification and has a strong passion for football and coaching. He is dedicated in helping children develop their skills, confidence, and enjoyment of the game through positive and engaging coaching experiences. His goal is to inspire young players and share his love for football with the next generation. He holds the following qualifications;

– Level 1 Qualified Coach– Introduction to Coaching Football
– Introduction to First Aid in Football– Safeguarding Children
– DBS Qualified

Bradley Pothecray

Bradley has been coaching football since 2022. He supports Southampton and use to play as a defender when he played football. He believes that the most rewarding part of football coaching is watching the players you coach develop into better players and better people. He holds the following qualifications;

– Introduction to Coaching Football– Introduction to First Aid in Football
– Safeguarding Children in Football– introduction to Futsal
– EE Playmaker– 1st4sports Level 2
Introduction to Talent Identification in Football– DBS Qualified

If you would like to find out more about our coaching qualifications and experience, please do not hesitate to contact us!